WGA4KIDS ~ Branding


The Womens General Auxiliary | Shriners Hospitals for Children — Twin Cities needed a brand overhaul. I was asked to create a solution that would encompass the WGA mission, speak to multiple audiences and tie directly to the hospital's patients. The result: a logo treatment that was whimsical, clean and classy with a very primary color scheme. Once the logo was in place, we then developed a fully responsive website that complemented the brand.